We know that faceless visuals can’t touch your feeling as much as the ones with. But since we needed a compromise that allows fast production, we’ve developed digital avatars. Their DMS product eDoCat now have an avatar that helps explaining the product. Pipedrive even have a digital version of Pavel, a real Business Director that appears in both real and digital versions.
When creating a growth strategy in digital marketing, especially in B2B, it is important to carefully plan the initial expenses so that we don’t run of of budget without business results.
One way how to succeed in B2B industry is to be visually more appealing that the rest, that is usually still underestimating digital B2B advertising and its growing pontential.
Being with their sales team in direct contact, it is crucial to set all measurement and evaluate them or a regualr basis. That means every step of the customer journey, from first impression to a signed deal.
Since marketing, sales and business are all interconnected, Onlio Group invited us to discuss the broader mission, vision of all their business activities. Something we do regularly.
